Engineer by training, SEO by vocation
Where most SEO professionals stop at strategy, I write the code. My engineering background lets me design, build, and ship the systems that move traffic: crawlers, custom tools, automation, and AI systems.
I work with data, not gut feelings. Every recommendation is backed by Search Console, log analysis, or a controlled experiment. And I bring 17+ years of teaching, which taught me to explain complex things clearly and lead teams.
NAS for SEO: How I Turn a Synology Into a 24/7 SEO Server
How to Install n8n on a Synology NAS (Container Manager, Step by Step)
AI Agents for SEO: What They Are and How to Build One You Can Trust
How to use AI for SEO: the practical guide
Semantic SEO: Build a Python Tool to Score Page Relevance
Automating SEO isn’t automating everything
Is GEO just SEO?
Senior SEO at GuruWalk
As Senior SEO at GuruWalk I lead organic growth for an international free-tours marketplace present in 100+ countries and several languages, with hundreds of thousands of URLs. I combine large-scale technical SEO, AI Search visibility, and growth SEO: spotting opportunity windows to capture large volumes of qualified organic traffic before the competition. I also teach at BIG School, in the following master’s programs:
After having the chance not only to be his teacher but later his colleague at BIGSEO, I can only say that Dani is one of the best professionals I’ve had the pleasure of working with — not just professionally, but as a person.
Dani has a strategic mindset and a commitment to the projects he leads that is admirable and inspires anyone lucky enough to work alongside him.
CMO at BIGSEO
I’ve been lucky enough to work with Daniel, and I’d highlight that he is a curious, proactive, and highly professional person. He likes to stay up to date and try out tools that help us be more productive day to day. AI is no match for him.
On top of that, he brings deep technical knowledge while also applying a strategic vision to every project.
Working with him has an impact not only professionally but also personally, because he is a true teammate who listens patiently and brings great calm.
A wonderful person and professional who, I’m certain, will achieve whatever he sets his mind to.
SEO Manager at Incapto
I shared the marketing team with Dani at GuruWalk. As a true SEO professional, he showed deep strategic and technical command of everything his field involves, along with an incredible capacity for analysis and reasoning. An excellent teammate who always adds value, with great consistency and the kind of values that complement his high SEO level.
But without a doubt, what impressed me most about him was his curiosity and his drive to learn and explore new opportunities, tools and solutions — especially with Artificial Intelligence applied to his day-to-day work. Knowledge that, by the way, he was always willing to share with the rest of the company, like the great teacher he is, looking out not just for his own growth but for that of the team and the company.
Senior PPC Specialist